Le 2 octobre dernier, H&M et Paco Rabanne ont célébré en grande pompe leur future collaboration lors d’une soirée prestigieuse organisée au légendaire Silencio Club à Paris.
Figure pionnière de la scène mode française depuis ses créations révolutionnaires des années 60, la maison Rabanne rayonne aujourd’hui sous la direction artistique de Julien Dossena, loué pour son vestiaire décontracté empreint d’élégance.
C’est une première immersion dans l’univers de la collection Rabanne x H&M qui sera disponible le 9 novembre prochain dans les points de vente de l’enseigne suédoise et sur hm.com, composée de prêt-à-porter femme, homme et accessoires, ainsi que d’articles pour la maison.
La soirée a débuté par une performance intimiste de la pop star suédoise Robyn avant la prise de relais du DJ coréen Peggy Gou. La légende Cher a fait une apparition remarquée en invitée spéciale.
Cher, Elle Fanning, Peggy Gou, Robyn, Irina Shayk, Iris Law, Alton Mason, Jared Leto, Damson Idris, Ashley Graham et Tina Kunakey ont affiché leur style en portant des pièces coups de cœur issues de cette collaboration vibratoire.
D’autres visages connus étaient également présents, dont Amina Muaddi, Tyga, Rianne Van Rompaey ou encore Alexander Edwards.
« Rabanne a toujours représenté la joie de vivre, et cet événement a su capter l’esprit ludique de la collection. Je souhaite que les gens se sentent libérés lorsqu’ils portent nos créations » a déclaré Julien Dossena.
Une soirée haut en couleurs qui a offert un avant-goût prometteur de cette collaboration proposant des pièces faites pour briller sur la piste de danse.
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- PARIS, FRANCE – OCTOBER 02: Aino Jawo and Caroline Hjelt attend the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Aino Jawo attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Alton Mason and Neelam Gill attend the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Ami Suzuki and Aya Suzuki of Amiaya attend the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: H&M Creative Director Ann-Sofie Johansson and Elle Fanning attend the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: H&M Creative Director Ann-Sofie Johansson and Elle Fanning attend the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: H&M Creative Director Ann-Sofie Johansson and Julien Dossena, Creative Director of Paco Rabanne, attend the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Image
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- PARIS, FRANCE – OCTOBER 02: H&M Creative Director Ann-Sofie Johansson and Julien Dossena, Creative Director of Paco Rabanne, attend the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Image
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- PARIS, FRANCE – OCTOBER 02: H&M Creative Director Ann-Sofie Johansson attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Athiya Shetty attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Caroline Daur attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Caroline Hjelt attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: (L to R) Damson Idris, Irina Shayk, Julien Dossena, Creative Director of Paco Rabanne,, Elle Fanning and H&M Creative Director Ann-Sofie Johansson attend the launch of the Rabanne H&M collection at Silencio on October 2, 2023 i
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- PARIS, FRANCE – OCTOBER 02: Elle Fanning attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Emili Sindlev attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Issa Pressman and James Reid attend the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Issa Pressman attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: James Reid attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Julien Dossena, Creative Director of Paco Rabanne, attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Justine Skye attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Justine Skye attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Leonie Hanne attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Molly Chiang attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Natalie Vértiz attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Neelam Gill attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Quỳnh Anh Shyn attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Rawdah Mohamed attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Rawdah Mohamed attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Rianne Van Rompaey attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)
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- PARIS, FRANCE – OCTOBER 02: Salma Abu Deif attends the launch of the Rabanne H&M collection at Silencio on October 2, 2023 in Paris, France. (Photo by Dave Benett/Getty Images for H&M)