Ulyana Sergeenko Couture FW1920

Ulyana Sergeenko Couture Fall-Winter 2019/2020

Backstage Pictures Nicolas Brulez for Luxsure

Ulyana Sergeenko has carved her own special niche within the world of Couture. A passionate storyteller, she conceives each collection as a fully formed tale. Story after story, season after season, her heroine changes and evolves, keeping intact an unmistakable wit and joyous femininity, drawing a glamorous map of references and inspirations.

For Fall-Winter 2019/2020, opening once again the magic box of fantasy, Ulyana Sergeenko brings her heroine on an enriching, exotic journey around the world. One decided overnight, grabbing a few belongings and hitting the road. Along the way, the heroine swaps her things for local artifacts. Gradually, her wardrobe bursts with colorful pieces from different cultures, which she mixes freely. We meet her in the souk of Samarkand, Uzbekistan, right in the middle of her journey, free and happy. She is wrapped in a multicolored fur coat, and wears trousers; her local Ikat robe is embroidered with crystals and colored stones. On warm days, she layers weightless dresses made of mesh and transparent organza and swarming with singular patters. Her capes are embroidered with the motifs of local carpets. As usual, she favors a shapely silhouette with a nipped waist, and is all for a soulful touch of craft: floral ornament applied by hand and then embroidered; bomber jackets and skirts made to resemble the Uzbekistan kourpeshkas (national pillows), with hanging beaded tassels; intricate crochet and beading. Images of herbs and flowers are blurred, following the Ikat technique. Precious and tactile materials such as silk, atlas, sateen, chiffon, jacquard silk, lurex, crochet, taffeta, patent leather come in a palette of black, gold, green, purple and blue, interspersed with shades of pink – from powdery and pastel to electric to deep.

Accessories homage the Uzbekistan culture. Bags are inspired by the local torba, the sack tied with a gold cord, and are made in leather, taffeta or velvet. There are small knitted bags, and bags with long straps made of gold coins. Jewels, gathered along the journey, cover the outfits. Pointy mules with lavish bows and small heels and classic high court shoes in bright colors, devised with Charlotte Olympia, complete the image. Rubies, sapphires, diamonds and emeralds from Faidee complete podium looks.

Samarkand, wrapped in romantic secrets, bombarded with the smells and colors of the souks, is the perfect place for the Ulyana Sergeenko woman. Like in an Eastern fairy tale, as she travels she meets happiness and love, enjoying the moment.

Direction: Alexandre de Betak
Production: Bureau Betak
Stylist: Jenke Ahmed Telley
Models Casting: Carine Utegenova
Hair: Odile Gilbert
Make-up: Val Garland
Live-performance: Sebastien Tellier
Lighting Design: Light Design – Franz & Fritz
High jewelry: Faidee